The Dark
Knight Rises wowed moviegoers this summer, concluding Director Christopher
Nolan's Bat-trilogy with all the large-scale action they had come to expect from
the franchise. Now, the Blu-ray has arrived, and while it gives a chance for
fans to relive the comic book movie over and over, even more importantly, it
pulls back the curtain on Nolan's risky filmmaking style.
Nolan doesn't make his movies like anyone else in Hollywood. He shoots large (much of the film was shot on IMAX and although a TV can't mirror it, the picture is significantly crisper than any other blockbuster) and he shoots practically, striving for realism even in the most ridiculous of stunts. We checked out the special features to give you a taste of what the Rises Blu reveals. We walked away being even more impressed than we were before.
Nolan is all about reality, so to pull off a mindblowing stunt that would up the ante from The Dark Knight, the director and his crew traveled to Scotland for the opening's spectacular plane sequence. "You search the world,This is my favourite sites to purchase those special pieces of buy mosaic materials from. where you can drop pieces of an airplane to the ground," Assistant Director Nilo Otero says in the special features. "It's not as easy as you think." Typically action movies head to barren deserts to let loose massive pieces of explosion debris, but the Rises production obtained permission to drop the body of an action C-130 airplane down into the green lands of Scotland. Working with Stunt Coordinator Tom Struthers, the film also had actual stunt men dangling from in sky as they made their way down to the C-130. VFX were used to meld it together, but amazingly, the pieces are all real.
For Dark Knight Rises Nolan wanted to add a new vehicle to Batman's arsenal, but one that would still be able to fit in the world he created. Thus, the creation of The Bat, a plane modeled off the design of the Batmobile, that Nolan and his crew were able to pull off practically to a surprising degree. While computer graphics were necessary to create the illusion The Bat could zoom through the high rises of Gotham, stuntmen on the film built a variety of lifts that allowed the vehicle to move on its own. When The Bat is sailing through the streets, it's actually sailing through the streets, held up by two cranes and a thick cable. For the final chase scene, The Bat was lifted by a truck (later painted out of the frame) that allowed it to shift back and forth in the sky. It couldn't actually take flight on its own, but The Bat you see is no illusion.
Here's a big bit of multi-step movie magic: to pull off Bane's break-in to Bruce Wayne's Applied Sciences stash, effects artists had to piece together three separate elements. One was Bane's Lair: a full scale set that reached 100 ft. tall. The one flaw of the set? It had no roof. So when it came time to blast open the top and drop a full sized Tumbler into the ground, effects had to be used (but don't worry, Tumblers were definitely destroyed). They first dropped a Tumbler in the Bane Lair set. Then they filmed the same scene with a replicated, miniature version of the set — this time with a roof! Then, stunt performers were filmed in front of a green screen, later added to appear as if they were dangling from the miniature set. Hours and hours of painstaking computer wizardry later, and we have a heck of an explosion.
Along with wanting everything to be shot in camera, Nolan also attempts to take his cues from films of yesteryears. "Looking back to the silent era of motion pictures. Those guys knew how to create production value and scale from the human element. Crowds of people."
Under that mantra, Nolan set out to assemble an impossibly large cast of extras for his final fight scene.This document provides a guide to using the ventilation system in your house to provide adequate fresh air to residents. Set in the streets of New York, over a thousand men and women were employed to fill the giant IMAX frames and duke it out behind Batman and Bane. And every person had to be choreographed to protect them from actually being injured during the fight. As Otero notes on the Blu-ray, a person can't just show up to set and do a stunt. Many of the extras fall into the pavement in the initial rampage, with the other 999 extras following right behind them.
The most shocking bit of savvy editing in the sequence is a scene where Bane kicks Batman onto a set of stairs. The first half of the scene is filmed in NYC, where the extras are duking it out. But with a swift kick, Bane sends Batman flying to... Carnegie Melon University? That's right: the steps are in a whole other location. Matching the lighting was reportedly a nightmare, but the transition is flawless.
To send The Dark Knight trilogy out with a bang, Nolan converged two of the great action tropes into his final set piece: the ticking time bomb and the chase.Trade platform for China crystal mosaic manufacturers The sequence has a ton of moving parts, from three Tumblers with modified guns, The Bat swooping in to pursue the reactor bomb, Catwoman constantly dodging debris on Batman's two-wheeler, and of course, an enormous truck that smashes through concrete to a lower level of road. The last act was one of the toughest for the production, but through an intricate set of rails and coordinated stunt driving,High quality stone mosaic tiles. the team sent a full-sized auto crashing through stone.
We might have some difficulty today imagining the impact of the announcement by Simon Benjamin in November 1899 of the opening of a cold storage unit for meats in the ice manufacturing plant off Ocala’s North Osceola Avenue (near today’s Union Station).
There were no refrigerators or freezers in which to store and preserve meats, or electricity, generally, to operate them if they had existed. Many homes contained “ice boxes” in areas where ice was available, but meat kept in them had a very short shelf life. Meat had to be cooked or cured to keep it edible.
On farms, in particular, meat was cured in various ways, using a great deal of salt, but mostly by smoking. It was a very old tradition, and something of an art.The oreck XL professional air purifier, It was a labor that did not begin to yield until the Rural Electrification Program slowly reached the farms, and home freezers became available to everyone in the late 1930s and early 1940s.
Two Ocala merchants, the Benjamin brothers, operating as the East Florida Ice Company, built the ice plant in north Ocala and delivered ice on wagons to homes and businesses. New technology enabled the Benjamins, Simon and Solomon, to add cold storage to the plant they’d opened 10 years earlier.
Simon told the Ocala Daily Star that the new cold storage unit would hold up to 800 pounds of meat, stored in pigeon holes arranged around the walls. The temperature would be kept constant around the year to preserve the meat.
Something I always tell my clients is to measure what matters most because you will get what you measure, that’s for sure. Make certain you are rewarding the right customers and employees for the right behavior. Just because someone likes you on Facebook or follows you on Twitter does not mean they are or will ever be a good customer. In fact for companies who have analyzed the value of a “like” or follower, there does not seem to be much of a correlation between those metrics and a strong bottom line. It is easy to get distracted with a promotion or campaign to drive people to like and/or follow you that takes up a lot of time and energy but does not drive profitable growth so stay focused on what really counts!
Analyze the source of your business to see whether new customers are finding you via referrals, SEO, PR, Yelp, or some other gateways. You may realize that you have 2 or 3 very happy customers who are responsible for most of your new clients last year. If you are not asking the right questions to the right audience, you may not be getting the true answers. If you are trying to validate your market for example, make sure you ask real customers, not just the folks at the management meeting, what they think (unless they happen to be the target audience). Your mom or best friend are not objective feedback and will not want to hurt your feelings with negative comments. Your output will only be as good as your input.
This leads to another marketing truism, it is critical that you understand your customer. To be successful, you must know what they already have and use, what they think they need, how they are solving their problem now, what’s working, what’s not working, how they make their purchase decision, and who influences that decision. At Procter & Gamble, everything starts with the consumer, they are probably the most data driven company in the world. It is not about what I think or what you want, it all comes down to your consumer and their motivations and desires. If you know what is in your target audiences’ heads and hearts, you really do not have to spend a ton of money to reach them. Look at Starbucks, they do not spend a lot on traditional advertising. It is mostly ads on subways to reach their customers knowing a location will be close by. They do not need to run Super Bowl ads to get their attention.
Nolan doesn't make his movies like anyone else in Hollywood. He shoots large (much of the film was shot on IMAX and although a TV can't mirror it, the picture is significantly crisper than any other blockbuster) and he shoots practically, striving for realism even in the most ridiculous of stunts. We checked out the special features to give you a taste of what the Rises Blu reveals. We walked away being even more impressed than we were before.
Nolan is all about reality, so to pull off a mindblowing stunt that would up the ante from The Dark Knight, the director and his crew traveled to Scotland for the opening's spectacular plane sequence. "You search the world,This is my favourite sites to purchase those special pieces of buy mosaic materials from. where you can drop pieces of an airplane to the ground," Assistant Director Nilo Otero says in the special features. "It's not as easy as you think." Typically action movies head to barren deserts to let loose massive pieces of explosion debris, but the Rises production obtained permission to drop the body of an action C-130 airplane down into the green lands of Scotland. Working with Stunt Coordinator Tom Struthers, the film also had actual stunt men dangling from in sky as they made their way down to the C-130. VFX were used to meld it together, but amazingly, the pieces are all real.
For Dark Knight Rises Nolan wanted to add a new vehicle to Batman's arsenal, but one that would still be able to fit in the world he created. Thus, the creation of The Bat, a plane modeled off the design of the Batmobile, that Nolan and his crew were able to pull off practically to a surprising degree. While computer graphics were necessary to create the illusion The Bat could zoom through the high rises of Gotham, stuntmen on the film built a variety of lifts that allowed the vehicle to move on its own. When The Bat is sailing through the streets, it's actually sailing through the streets, held up by two cranes and a thick cable. For the final chase scene, The Bat was lifted by a truck (later painted out of the frame) that allowed it to shift back and forth in the sky. It couldn't actually take flight on its own, but The Bat you see is no illusion.
Here's a big bit of multi-step movie magic: to pull off Bane's break-in to Bruce Wayne's Applied Sciences stash, effects artists had to piece together three separate elements. One was Bane's Lair: a full scale set that reached 100 ft. tall. The one flaw of the set? It had no roof. So when it came time to blast open the top and drop a full sized Tumbler into the ground, effects had to be used (but don't worry, Tumblers were definitely destroyed). They first dropped a Tumbler in the Bane Lair set. Then they filmed the same scene with a replicated, miniature version of the set — this time with a roof! Then, stunt performers were filmed in front of a green screen, later added to appear as if they were dangling from the miniature set. Hours and hours of painstaking computer wizardry later, and we have a heck of an explosion.
Along with wanting everything to be shot in camera, Nolan also attempts to take his cues from films of yesteryears. "Looking back to the silent era of motion pictures. Those guys knew how to create production value and scale from the human element. Crowds of people."
Under that mantra, Nolan set out to assemble an impossibly large cast of extras for his final fight scene.This document provides a guide to using the ventilation system in your house to provide adequate fresh air to residents. Set in the streets of New York, over a thousand men and women were employed to fill the giant IMAX frames and duke it out behind Batman and Bane. And every person had to be choreographed to protect them from actually being injured during the fight. As Otero notes on the Blu-ray, a person can't just show up to set and do a stunt. Many of the extras fall into the pavement in the initial rampage, with the other 999 extras following right behind them.
The most shocking bit of savvy editing in the sequence is a scene where Bane kicks Batman onto a set of stairs. The first half of the scene is filmed in NYC, where the extras are duking it out. But with a swift kick, Bane sends Batman flying to... Carnegie Melon University? That's right: the steps are in a whole other location. Matching the lighting was reportedly a nightmare, but the transition is flawless.
To send The Dark Knight trilogy out with a bang, Nolan converged two of the great action tropes into his final set piece: the ticking time bomb and the chase.Trade platform for China crystal mosaic manufacturers The sequence has a ton of moving parts, from three Tumblers with modified guns, The Bat swooping in to pursue the reactor bomb, Catwoman constantly dodging debris on Batman's two-wheeler, and of course, an enormous truck that smashes through concrete to a lower level of road. The last act was one of the toughest for the production, but through an intricate set of rails and coordinated stunt driving,High quality stone mosaic tiles. the team sent a full-sized auto crashing through stone.
We might have some difficulty today imagining the impact of the announcement by Simon Benjamin in November 1899 of the opening of a cold storage unit for meats in the ice manufacturing plant off Ocala’s North Osceola Avenue (near today’s Union Station).
There were no refrigerators or freezers in which to store and preserve meats, or electricity, generally, to operate them if they had existed. Many homes contained “ice boxes” in areas where ice was available, but meat kept in them had a very short shelf life. Meat had to be cooked or cured to keep it edible.
On farms, in particular, meat was cured in various ways, using a great deal of salt, but mostly by smoking. It was a very old tradition, and something of an art.The oreck XL professional air purifier, It was a labor that did not begin to yield until the Rural Electrification Program slowly reached the farms, and home freezers became available to everyone in the late 1930s and early 1940s.
Two Ocala merchants, the Benjamin brothers, operating as the East Florida Ice Company, built the ice plant in north Ocala and delivered ice on wagons to homes and businesses. New technology enabled the Benjamins, Simon and Solomon, to add cold storage to the plant they’d opened 10 years earlier.
Simon told the Ocala Daily Star that the new cold storage unit would hold up to 800 pounds of meat, stored in pigeon holes arranged around the walls. The temperature would be kept constant around the year to preserve the meat.
Something I always tell my clients is to measure what matters most because you will get what you measure, that’s for sure. Make certain you are rewarding the right customers and employees for the right behavior. Just because someone likes you on Facebook or follows you on Twitter does not mean they are or will ever be a good customer. In fact for companies who have analyzed the value of a “like” or follower, there does not seem to be much of a correlation between those metrics and a strong bottom line. It is easy to get distracted with a promotion or campaign to drive people to like and/or follow you that takes up a lot of time and energy but does not drive profitable growth so stay focused on what really counts!
Analyze the source of your business to see whether new customers are finding you via referrals, SEO, PR, Yelp, or some other gateways. You may realize that you have 2 or 3 very happy customers who are responsible for most of your new clients last year. If you are not asking the right questions to the right audience, you may not be getting the true answers. If you are trying to validate your market for example, make sure you ask real customers, not just the folks at the management meeting, what they think (unless they happen to be the target audience). Your mom or best friend are not objective feedback and will not want to hurt your feelings with negative comments. Your output will only be as good as your input.
This leads to another marketing truism, it is critical that you understand your customer. To be successful, you must know what they already have and use, what they think they need, how they are solving their problem now, what’s working, what’s not working, how they make their purchase decision, and who influences that decision. At Procter & Gamble, everything starts with the consumer, they are probably the most data driven company in the world. It is not about what I think or what you want, it all comes down to your consumer and their motivations and desires. If you know what is in your target audiences’ heads and hearts, you really do not have to spend a ton of money to reach them. Look at Starbucks, they do not spend a lot on traditional advertising. It is mostly ads on subways to reach their customers knowing a location will be close by. They do not need to run Super Bowl ads to get their attention.
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